From the box:
"Is this the scent of Anarchy? Certainly, there’s a revolution in this bottle. It's the fresh, restless bite of lemon, sharpened and intensified by a defiant black pepper. Electrified by aldehydes, the fragrance exudes pure energy, pared down and pumped up by leather, shot through with heliotrope and brought back down to earth by a raunchy patchouli. To wear this scent, you must resist tradition, fight conformity, and disregard aromatic conventions. In the spirit of punk, you are willing to express yourself with abandon. You take risks, and you wouldn't be adverse to creating a little mayhem. Sex Pistols the perfume. Feed your inner rebel."
Sometimes I think I should have spent my college years studying writing, so that I could not only waste away in a sea of cheap beer and cheaper whiskey, but I could create such poetic marketing one-sheets before passing out on the kitchen floor and call it homework. And I say that only somewhat facetiously. Regardless, this is quite a fuck you to everybody who ever thought that the Pistols were anything more than a marketing gimmick to begin with.
We're pretty, pretty fragrant.
From Paste:
If you’ve ever wanted to smell like Johnny Rotton, you’re in luck: the NME reports that The Sex Pistols are launching a line of their own perfume.
Live Nation Merchandise, the group’s promoter, teamed up with Parisian perfume company Etat Libre d’Orange to create a unisex scent inspired by the iconic punk rockers.
Packaged with the artwork from the “God Save The Queen” single, the perfume will hit stores on this side of the pond on Sept. 10.
The NME is also reporting that a Never Mind The Bollocks line of soap will be available later this year, because even anti-Christs and anarchists need to shower.
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